Vintage Clothing & Collectables Sale
The annual Vintage Clothing & Collectables Sale has become one of National Trust Victoria's most popular events, attracting thousands of visitors. With a new series of photos and increased outdoor advertising in 2024, the sale has finally solidified a recognisable brand to carry it into the future.
The brand's playful pink has worked its way into social media tiles, digital billboards, large scale street posters, site wayfinding signage and smaller printed media. The elements of the brand have evolved subtly over the years, with the pink getting hotter to stand out more in public places.
